Key officials of the Iloilo Science and Technology University (ISAT U) launched a comprehensive radio publicity campaign this weekend to inform the public about the university’s upcoming 120th founding anniversary celebration, scheduled from September 7-15, 2025.

University President Dr. Gabriel M. Salistre Jr. and Public Information and Communications Office Director Dr. Heinz B. Gumaquil made strategic appearances on popular radio programs to highlight the milestone celebration themed “ISAT U @ 120: A Celebration of Growth, Innovation, and Sustainability.”

Dr. Salistre appeared on two major radio programs on August 31, speaking with Bombo Radyo Philippines during their flagship “Good Morning Philippines” program and with Radyo Pilipinas on their “Ang Rehiyon Karon” show.

During his interviews, the university president emphasized key management principles that continue to guide ISAT U’s institutional development. He reminded audiences of the philosophy that “no campus will be left behind” and “there’s no way but up” for the university—principles championed by former President Dr. Raul F. Muyong, who now serves as Commission on Higher Education (CHED) Director.

“These guiding principles serve as both a reminder and encouragement as we celebrate our 120 years of educational excellence,” Dr. Salistre said during his radio appearances.

The president outlined the extensive lineup of activities planned for the nine-day celebration, spanning multiple campuses across Barotac Nuevo, Dumangas, Iloilo City, Leon, and Miagao.

Dr. Gumaquil kick-started the radio campaign with his studio guesting at DYRP Life Radio on Saturday, August 30, during the station’s morning program. As PICO Director, he provided detailed information about the celebration’s diverse activities designed to showcase the university’s growth and achievements.

The anniversary celebration will feature a wide range of activities including:

  • September 7: Clean Up Drive, Ecumenical Service, Motorcade, and Project Runway
  • September 8: Foot Parade with Street Dance Presentation and Opening Program featuring tree planting, ribbon cutting, exhibits, food kiosks, poster presentations, and a professional lecture
  • September 9: Blood Donation Drive, Academic Quiz, Research and Extension Symposium, IPMO Innovation Fest, and Literary-Musical Contest
  • September 10: Skills Contest, Film Festival, and the ISAT U Pinaka Book of Records
  • September 11: Students Day and Testimonial Program
  • September 12: Family Day and Search for Mr. and Ms. ISAT U 2025
  • September 13: ISAT U Legacy Run 120 and Alumni Federation’s Day
  • September 15: Closing Program

The radio appearances are part of a broader media campaign designed to maximize public awareness and participation in the founding anniversary celebration. Complementing the radio publicity campaign, ISAT U has also launched a massive social media campaign to inform and promote the anniversary activities across digital platforms.

This multi-channel approach ensures comprehensive coverage and maximum participation in the celebration events.